Founded in 2016, the Swiss Arts Crafts Association (Association Suisse des Métiers d'Art, or ASMA) is the Swiss body that federates and coordinates actions undertaken to preserve, value and encourage the development of craftsmanship in Switzerland. Through targeted actions it identifies master artisans, supports the preservation of exceptional techniques and encourages artisanal know-how to be passed on to a new generation. It also organises the European Artistic Crafts Days (EACD) in Switzerland and represents the country in the international craft industry. ASMA recognises, honours and rewards craftsmen and women distinguishing themselves through the exceptional character of their work.