William Amor

William Amor’s workshop in Paris is a cross between a botanist’s lab and a jewellery maker’s workshop, with tools laid out on tables and meticulously executed floral bouquets lining the windowsill. Upon closer inspection, the flowers have another dimension to them: each piece is made of reused plastic waste. William is driven by a strong commitment to creating works with meaning, which are used for fashion, design and artistic installations. He founded Les Créations Messagères to raise awareness about environmental issues by transforming abandoned materials that cause plastic pollution into delicate floral works, each one imbued with his philosophy and carrying a strong message.

Over the course of his career, William Amor has specialised in the recovery of neglected materials. In 2015, during COP21, he revealed his artistic signature by transforming materials such as littered plastic into delicate floral works, combining art and themes of environmental impact. His approach and his work have their origins in the desire to further current trends of upcycling by considering waste as the raw material for creations and treating it as a "noble" material in the luxury sector. After years of research and experimentation, William Amor meticulously shapes his creations-sculptures using unique techniques borrowed from the crafts.

As well as his sustainable approach to his craft, William Amor has also developed a creative project with a social dimension called "Messenger creations". Since January 2018, William has sought to further his creations by collaborating with the masterful hands of people with disabilities, "les petits mains d'or". He transmits his gestures to them, in collaboration with ESAT, the mill workshops of the Fondation Franco Britannique de Sillery.

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