What do you like most about your profession?
Everything that concerns the product. From the design, the prototyping process, the hand braiding and the finishing. We get along a bit worse with everything intangible: marketing, web, networks, numbers.
How would you recognise a quality product?
It is difficult to answer this question. When you hold an object in your hand, whatever it is, a vase, a glass, a bag, you can tell when it is well made and when it is not. It is a sum of things that go beyond the mere technical or the aesthetic.
©Azar Studio
Between tradition and innovation, where do you place yourselves?
We try to innovate and stay current in terms of the design of each piece, but at the same time, our production methods are traditional, our leatherworking techniques – leather braiding and macramé – are completely manual.
What influences your work?
The sea. And the manual work itself. The importance of each manual gesture, however humble and minimal it may seem, makes each product unique and at the same time, the slightest distraction makes it unsuccessful. It is a kind of alchemy in which the hand works intuitively with the eye.