The Ercole Moretti glassworks opened in Murano in 1911. The company soon made a name for itself by producing Venetian beads and perfecting murrina production techniques. Over the years new production methods – some of them kept secret to this day – were tried out and technological innovations were introduced that would lead the Ercole Moretti company to become known for its elegant glass beads with an excellent finish and quality. The so-called 'millefiori' ('thousand flower') beads, which remain one of the company’s most highly-prized and characteristic products, are exported all over the world.

From the 1980s, the company developed a catalogue of sophisticated objects handmade from Murano glass which present all the charm of the ancient Roman murrina bowls. Thanks to new partnerships between the company and a group of internationally renowned designers, it now creates products capable of adding quality and beauty to any living space, whether classic or contemporary.