Did you enjoy working on the Duke and Duchess of Sussex’s wedding?
It was an extraordinary privilege to be given that level of trust. I loved every moment, from the first meeting to installing the flowers. I had a very talented team around me, who helped to make the installations completely effortlessly. It is a memory I will cherish and be grateful for forever.
What’s the secret of your arrangements?
Enjoying the process of creation: you can sense when something has been made with love. I have very few rules when it comes to designing: every arrangement is different and I feel that as soon as you start inputting rules, you loose the creative freedom and natural beauty.
© Philippa Craddock
Do your installations require much preparatory work?
I plan almost everything in advance. With the help of my team, I draw detailed sketches as the ideas come to life, but there may be some improvisation on the day of the event, as we are working with a living medium and we often experience changes in weather.
What do you like the most about your job?
I love the variety: it excites me and keeps me motivated. And I love to challenge the norm. As for flowers, I have a different favourite each week, but if I have to narrow it down, it would be the ethereal, delicate, white early summer flowers of orlaya, didiscus or hedgerow cow parsley.