It's impossible to pass this shop and not notice its atmosphere of playful minimalism. Paper is at the centre of everything here: notebooks, diaries, envelopes, photo albums... Even the products not made of paper, such as pencils and pencil cases, radiate the shop's central purpose. Everything is sustainably handmade in the Czech Republic. Customers can request customised products, while companies can order tailored editions. The brand contradicts its Spanish name – meaning a useless piece of paper – instead, its playful nature expresses the idea of a paper kite, flying up high.